Tuesday, October 4, 2022
HomeLife InsuranceDirect Advertising and marketing Supervisor

Direct Advertising and marketing Supervisor


About Sproutt

Sproutt is a brand new sort of life insurance coverage firm that rewards people who deal with their lives with the perfect buyer shopping for expertise and highest worth in relation to accessible protection and charges. Based mostly on Sproutt’s High quality of Life Index, which makes use of life-style knowledge to raised classify prospects’ well being and life-style, qualifying prospects can purchase life insurance coverage fully on-line and with no medical exams.

 

Duties

  • Handle Sproutt’s conventional advertising channel, creating partnerships and unsolicited mail packages to generate visitors for our direct-to-consumer channel.
  • Conduct market analysis to seek out solutions about shopper necessities, habits and traits for all times insurance coverage 
  • Brainstorm and develop concepts for inventive advertising campaigns
  • Help in outbound or inbound advertising actions by demonstrating experience in varied areas (content material improvement and optimization, promoting, occasions planning, and so forth.)
  • Liaise with exterior distributors/carriers to execute promotional occasions and campaigns
  • Help in analyzing advertising knowledge (marketing campaign outcomes, conversion charges, visitors, and so forth.) to assist form future advertising methods
  • Undertake particular person duties of a advertising plan as assigned

 

Necessities

  • Confirmed expertise as advertising supervisor, specialist or comparable function
  • Thorough understanding of selling parts (together with conventional and digital advertising similar to search engine optimisation/Social media and so forth.) and market analysis strategies
  • Demonstrable expertise in advertising knowledge analytics and instruments
  • Strong pc abilities, together with MS Workplace, advertising software program (Adobe Artistic Suite & CRM), and purposes (Net analytics, Google Adwords and so forth.)
  • Data of HTML, CSS, and net improvement instruments (e.g. Dreamweaver) desired
  • Effectively-organized and detail-oriented
  • Distinctive communication and writing abilities
  • Business consciousness partnered with a inventive thoughts
  • BSc/BA in advertising, communications, or equal work expertise
  • Expertise within the life insurance coverage vertical

The publish Direct Advertising and marketing Supervisor appeared first on Sproutt.

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